Skip to main content

Design Customization

Create original QR codes tailored to your brand with ease using features like logo embedding, extensive color palettes, and diverse frame designs.

Anatomy of a QR Code

A QR Code consists of the following layers (from outer to inner): Frame, Shape, Quiet Zone, and the QR Code itself.

Pro Tip: Certain combinations of frames and shapes can make a QR code difficult to scan. For the best results, we recommend choosing a simple design for either the frame or the shape.


Color Settings

You can customize the color of each individual part of the QR code. Select colors from our palette or enter specific hex color codes.

  • Color Selection: Choose colors for the QR code body and the background. Use "Advanced Settings" to individually set colors for the dots, as well as the outer borders and centers of the finders (the squares in the corners).

  • Important: To maintain high scanning accuracy, we strongly recommend using a white background with a dark code (black, dark blue, etc.).

  • Warning: Avoid "inverted designs" (light code on a dark background), as some older smartphones may fail to scan them.

Example: Settings with Black dots, Blue finder borders, Green finder centers, and a White background.


Logo

  • Image Settings: Choose from our preset icons or upload your own logo via "Custom Image."

  • Supported Formats: Only PNG and JPG files are supported.

  • Caution: Please refrain from using images that infringe upon third-party copyrights or portrait rights.

  • Turning on the display option "Show QR code dots in the logo background" will improve reading accuracy, so we recommend turning it on.


Style

  • Shape Specification: Customize the shape of the dots, as well as the shape and size of the finder borders and centers.

  • Quiet Zone Size: If the margin (Quiet Zone) around the QR code is too narrow, it may not scan properly. Adjust this while performing scan tests.

  • Error Correction Level: Higher levels make the QR code more resistant to dirt or damage. We recommend a higher level if you are adding a logo or displaying the code outdoors.


Shape (Pattern)

Choose the design pattern for the modules (pixels) that make up the QR code. If you select an intricate shape, keeping the frame simple will help maintain visual balance.

  • If the margins around the QR code look uneven after selecting a shape, return to "Style" and adjust the "Quiet Zone Size."


Frame

Select a frame that suits your needs. If you want the shape design to stand out, you can set the frame to "None."

  • Note: Certain combinations of shapes and frames may cause the QR code to shrink, making it harder to scan.

  • Design: Select your favorite frame design and customize the frame, icon, and background colors.

    Text: Some frames allow you to add custom text. If a frame supports text input, the "Text Settings" option will appear—simply enter your preferred message.

    Examples: "Visit [Site Name]," "Sign up here," "Download materials," etc.

    💡 A small touch to put scanners at ease

    Recently, "Quishing" (QR code phishing)—where people are directed to fake websites to steal their information—has become a growing concern. To help users feel safe and confident before they scan, you can add a short note like "Visit [Site Name]" within the frame to clearly show where the link leads.

Font: To ensure Japanese characters are displayed beautifully, we recommend keeping the font set to "Noto Sans JP."

Did this answer your question?